Sometimes we create amazing things. Sometime we create garbage. The point is to keep creating.
Natalie Goldberg, Wild Mind
Source: makinads.blogspot.com
User experience (UX) is now becoming a critical point in customer engagement in order to compete for attention now and in the future. For without thoughtful UX, consumers meander without direction, reward, or utility. And their attention, and ultimately loyalty, follows.
Source: Fast Company
We get to craft a lot of nice UX here at Instrument, but it’s difficult to show, since a lot of it is touchscreen, iPad, or interactive kiosk work out in the real world. So we made this reel to feature some of our favorite UX projects from the past few years.
Featured clients: Google, Umpqua Bank, Nike, XBOX and more.
-ZB
Oh hi there Instrument. That is some damn fine UX.
Source: helloinstrument
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Mad, bad, and dangerous to know.
